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    • Mercedes-Benz joins in with a car subscription service starting at $1095 a month

      The latest rage for automakers seems to be offering a subscription to their cars which allows subscribers to try a variety of vehicles from the automaker without being tied down to a single car. This is designed to appeal to a younger audience although the pricing makes you wonder who can afford it.


      BMW for example has a $3700 a month service. Young adults are not signing up for a service that is more than multiple times their rent let alone their mortgage if they even have a home.

      The Mercedes-Benz plan starts at a much more reasonable $1095 a month but goes up to $2995 a month. For that money subscribers get access to 30 cars and can swap them as often as they like. There is no limit on mileage either.

      The way it works is you download an app, take a picture of your license, and pay a $495 activation fee. The fee covers insurance, maintenance, and roadside assistance.

      Is automotive subscription service the future? Probably not as people like to get something in return for monthly payments rather than just lose all the money spent as with renting versus buying.

      Automakers will no doubt continue to force this model especially as cars become increasingly automated and the driver is eventually removed from the picture entirely.

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      This article was originally published in forum thread: Mercedes-Benz joins in with a car subscription service starting at $1095 a month started by Sticky View original post