Mercedes head Dr. Zetsche stated, “This is a fantastic brand, and we are willing to support its further development." Mercedes will already supply the next generation M177 4.0 liter V8 to Aston Martin. The question becomes whether Aston Martin will be able to stand on its own feet or if there is some traction to a buyout of the brand.
The move would make a lot of sense. BMW has Rolls Royce and Volkswagen has the answer in Bentley among other premium brands. Mercedes could potentially add their own British automaker to the mix with the acquisition of Aston Martin.
What will happen? Who knows. If Aston continues to struggle Mercedes could scoop the brand up at a bargain. Aston has the styling and brand name while Mercedes already has the technology. It sounds like the acquisition would work well certainly in theory.